The Harajuku and Omotesando area is jam packed with an endless maze of boutiques, name brand shops, and department stores that it would take a lifetime to explore every single street and back ally way. This being said, there is a hidden back road area of Omotesando that should definitely be explored. Just across the street from Harajuku’s famous Takeshita-dori and near Kyary Pamyu Pamyu’s favorite second hand shop,G2?, is the pastel painted Nadia Flores en el Corazon (or just Nadia for short). Although Nadia’s location is well hidden and may be difficult to find, going out and seeking it is definitely worth your time because there are some real fashion finds inside this ultra hip clothing and accessories store.
Before taking the journey to Nadia, you should take a look at their social media influence on the fashion world because it will only motivate you more to go to their Omotesando location. In line with the way fashion culture is developing today, Nadia as a strong social media following and has become somewhat of a celebrity in the eyes of street fashion photographers and bloggers alike. Nadia is more or less on the front lines of the most current fashion trends that are always rapidly emerging in Japan.
Although the purple exterior of Nadia is understated, do not underestimate what is going on inside this store. The spacious interior is barely decorated, with concrete floors and exposed wiring, which leaves the clothing neatly arranged on hanging racks to speak for themselves. Accessories are neatly strewn about the store which gives both a gallery sensibility as well as a feeling of being in someone’s jewelry box.
The clothing selection at Nadia is extremely chic and in with what the fashion trends are and right now, hipster and understated fashion is the name of the game. You can get faux football jerseys with names from The Simpsons written on the back, almost impossibly tall platform converse shoes, or a back pack with leather angel wings applied to the back. Nadia is truly a hipster paradise. You can throwback to the 1990s with some tattoo choker necklaces or jelly bracelets and top it all off with a decked out bucket hat. If you have a style that is truly your own, then you can go to Nadia and be immersed in an atmosphere that is as unique as your style sensibility is.
- GPS:35.6697709, 139.70741950000001
- Telephone:03 – 5772 – 6661
- Monday:12:00 – 20:00
- Tuesday:12:00 – 20:00
- Wednesday:12:00 – 20:00
- Thursday:12:00 – 20:00
- Friday:12:00 – 20:00
- Saturday:11:00 – 20:00
- Sunday:11:00 – 20:00