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Supreme streetwear

Japanese streetwear has largely been an underground movement since its creation in the early 1990s. Only within the last few years has this style trend caught on with a larger and more global audience. By definition, “Streetwear” is a unique, trend-conscious style of clothing that is typically released in small quantities through select, exclusive channels. Streetwear pieces themselves are comfortable and casual, including jeans, t-shirts and baseball hats. Most streetwear designs are influenced by military, hip-hop and skateboarding looks. Here is our list of the top Japanese streetwear brands you should check out to update your wardrobe!

 

Japanese Streetwear: A Bathing Ape (BAPE)

BAPE streetwear

With locations all over the world, A Bathing Ape (BAPE) is a world-famous lifestyle and street-wear brand. Their designs are bright and colorful and are known for their signature take on the camouflage print as well as the iconic Bathing Ape monkey on their apparel. They often collaborate with other famous brands like Star Wars, Pepsi and Coca Cola. Their designs are perfect for men, women and children, but can be expensive, with prices ranging from $50-$500. Check out our article on BAPE here!  

 

Beams

BEAMS is one of the most famous Japanese clothing brands with stores all across Japan, Tokyo and worldwide. The BEAMS brand is known for their BEAMS T street-wear line and Ray BEAMS for women. BEAMS offers a variety of fashionable attire as well as custom tailored pieces. Beams is always up to date on what is popular and trendy. Their lines encompass a wide array of styles, which are perfect for men, women and children. Check out our article on Beams here!

 

Billionaire Boys Club (BBC) and Ice Cream

Billionaire Boys Club streetwear

Billionaire Boys Club and Ice Cream were both established in 2005 by Pharell Williams and Nigo, the founder of Undercover and A Bathing Ape. BBC designs are typical of Tokyo streetwear fashions, including t-shirts, jeans, jackets and sneakers. The pieces are produced in very small quantities and are usually fairly expensive, with t-shirts costing 5,000 yen.

You can visit the Billionaire Boys Club website (Japanese-English mix) and check them out on Facebook (Japanese), Twitter (via Google Translate), or Instagram. If you like what you see, check out their Online Store (English).

Nearest Station: 5-minute walk from Meiji-jingumae Station (click on the Google Map for walking directions)

Hours of Operation: Open everyday 12:00 a.m. – 8:00 p.m.

 

Comme des Garcons

Comme des Garcons streetwear

Comme des Garcons is a Tokyo-based, Paris-inspired fashion label by Rei Kawakubo. From runway fashions to street-ready designs, Comme des Garcons has stayed globally relevant since its start in 1969.  If cutting-edge style and atmosphere are what you’re after, then there is no other destination in Tokyo than Comme des Garcons. When visiting the Gyre Mall Shibuya location, look out for the Play Box store (pictured above) – a small pop-up store with a limited selection of apparel!

Website (English) ||| Facebook (Japanese) ||| Twitter (English) ||| Instagram ||| Online Store (Dover Street Market; English)

Nearest Station: 8-minute walk from Harajuku Station (inside the Gyre Building) (click on the Google Map for walking directions)

Hours of Operation: 11:00 a.m. – 8:00 p.m.

 

Hysteric Glamour

Hysteric Glamour is one of the edgier designer Japanese streetwear clothing brands. Rocking a 1960s retro theme, their T-shirts and tops feature graphics on topics ranging from classic bands to old cars. They offer jeans, T-shirts, cardigans, and dresses as well as some menswear. Their name was even mentioned by Gwen Stefani in her famous song about Japan titled, “Harajuku Girls”. Hysteric Glamour has 51 stores in Japan and is perfect for men and women. Check out our article on Hysteric Glamour here!

 

Issey Miyake

Issey Miyake streetwear

Issey Miyake is regarded as one of the most internationally famous Japanese designers. Miyake’s pieces are a combination of Japanese concepts, mixing simple designs with modern and futuristic fabrics and techniques. Made for both runway and everyday, Miyake designs can be seen on sophisticated and street fashionistas alike.

Website (English) ||| Facebook (US English site) ||| Twitter (US English site) ||| Instagram

Locations: Multiple locations in Tokyo, find a store here.

 

Muji

Muji streetwear

“Muji” (“no brand” in Japanese) is known worldwide for their minimalist, quality clothing and reasonably-priced home furnishings. Muji carries lines of simple clothing for men, women and children in neutral colors, patterns and styles. The goal at Muji is to have the finest selection products made from quality materials, and to simplify the process and packaging of the goods they sell. Muji is a great one-stop-shop to update your Japanese streetwear selection. Check out our article on Muji here!

 

Neighborhood (NBHD)

Neighborhood streetwear

Neighborhood (or NBHD) is one of the founding brands of the Japanese streetwear movement. Started by Shinsuke Takizawa in 1994, NBHD clothing includes t-shirts, sweats, flannels and jackets with a distinct motorcycle gang-style influence. Recent collections feature more military and preppy designs, but are still recognizable as NBHD.

Website (English) ||| Twitter (English) ||| Instagram ||| Online Store (English)

Nearest Station: 3-minute walk from Meiji-jingumae Station (click on the Google Map for walking directions)

Hours of Operation: Everyday 12:00 a.m. – 8:00 p.m.

 

Onitsuka Tiger

Onitsuka Tiger streetwear

 

One of the most important items to pack for Tokyo is a good pair of walking shoes, but if you’re in need or just want a new pair of shoes, head over to Onitsuka Tiger! As one of the oldest and most reliable sneaker brands in Japan, Onitsuka Tiger offers fashionable styles for both men and women. If you find yourself in Harajuku or Shibuya, be sure to visit a store and pick up an item from a 100% Japanese made label. Check out our article on Onitsuka Tiger here!

 

Supreme

Supreme streetwear

Supreme is a NYC-based skateboarding clothing brand with multiple store locations across Tokyo (Harajuku, Daikanyama & Shibuya) and the rest of Japan (Nagoya, Osaka & Fukuoka). Supreme’s Japanese streetwear releases are collections limited to each season. Past collaborations have included luminaries such as Vans, Comme des Garcons, and Louis Vuitton.

Website (English) ||| Facebook (US English site) ||| Instagram ||| Online Store (English) ||| iPhone App

Locations: Multiple locations in Japan, find the closest store here.

 

Undercover

Undercover streetwear

Undercover is one of the first streetwear brands, appealing to both high-end and street audiences for nearly 30 years. The brand’s motto, “We make noise, not clothes” perfectly describes its aesthetic, which is a mix of punk and goth. Each piece is like a work of art, making the brand very popular and sought after. Collaborations include Nike Sportswear and Uniqlo.

Website (English) ||| Facebook (English) ||| Twitter (via Google Translate) ||| Instagram ||| Vimeo

Locations: Multiple locations in Tokyo, find the closest store here.

 

Uniqlo

Uniqlo (short for “Unique Clothing”) is one of the most famous Japanese clothing brands for simple and reliable fashion. The brand prides itself on expertly made and long-lasting designs. Clothing and accessory collaborations have included Andy Warhol designs, Star Wars, Disney and Keith Haring. Top PGA golfer Adam Scott and tennis player Novak Djokovic wear Uniqlo designs. Don’t miss the massive 12-story flagship store in Ginza! Check out our article on Uniqlo here!

 

visvim

visvim Omotesando Tokyo Japan 2

If you are looking for the best in high-end Japanese men and women’s fashions, look no further than visvim Omotesando at their flagship store in the Gyre building. Founded in 2000 by designer Hiroki Nakamura, visvim mixes Japanese minimalism with Americana themes. visvim offers premium denim and high-quality cotton shirts and button-downs, mixing vintage-inspired fabrics with clean lines of modern fashion. The shop’s intricately designed interior enhances your experience while browsing for the next addition to your wardrobe. Check out our article on visvim Omotesando here!

 

WTAPS

WTAPS streetwear

Tetsu Nishiyama created the WTAPS streetwear brand in 1996. Designs are heavily inspired by military styles, however recent collections have incorporated more preppy and trad (Traditional American) looks. WTAPS has also collaborated with other popular streetwear brands, including Supreme, A Bathing Ape, and Vans. The GIP Store in Shibuya and other authorized dealers carry the WTAPS brand.

Website (English) ||| Instagram

Nearest Station: 8-minute walk from Harajuku Station (click on the Google Map for walking directions)

Hours of Operation: 12:00 a.m. -8:00 p.m.; Closed on the last Monday of every month

 

Yoshida & Co. (Porter)

Yoshida Omotesando 1 streetwear

Yoshida & Co. is a high-end bag and accessories brand that prides themselves in designing and manufacturing their products in Japan. They are best known for their Porter and Luggage labels and have featured the likes of the cartoon Peanuts and Eric Clapton on their bags. Yoshida & Co.’s products are made with high-quality materials and are targeted towards both men and women and include luggage, briefcases, backpacks, and wallets. Their pieces are found in over 700 stores worldwide. Check out our article on Yoshida & Co. here!

February 10, 2017 0 comment
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Harajuku street fashion is a culmination of all things weird, trendy, and uniquely Japanese. And the best place to go in Tokyo to get that Harajuku Girl look is Takeshita Street. Not only is this pedestrian street a hub for the culture of youth street fashion, it’s also great fun! During your trip to Tokyo, be sure to check out these spots!

(If you’re worried about the differences in sizing, check out our great article on size conversions here!)

Harajuku Street Fashion: 6% DOKIDOKI

6%dokidoki

You can’t miss the pink and pastel exterior of 6% DokiDoki. With ribbons and glitter practically spill right out onto the street, 6% DOKIDOKI is the perfect place to start assembling your Harajuku Girl outfit.

Check out our article on 6% DOKIDOKI here!

 

ACDC Rag

ACDC Rag Harajuku Street Fashion

A fashion mainstay on a street where shops are quick to go out of style. ACDC Rag sells a variety of youth-oriented styles, from Gothic Lolita to punk to hipster. Collaborations with other designers and constant additions to their apparel keeps this brand fresh and exciting.

Check out our ACDC Rag article here!

 

Bubbles

Bubbles Harajuku Street Fashion

Bubbles makes you feel like you’re walking into dollhouse. Everything inside is just so girly! This is the perfect place to go to revamp your wardrobe with pastel sweaters, fuzzy bunny phone cases, and velvet chokers. Make sure to strike a fashionable pose in front of the rose wall!

You can check out this very cute Harajuku Street fashion on the Bubbles Website and Online Store (Google Translate) or check them out on Twitter (via Google Translate) and Instagram.

 

Calbee Plus

Calbee Plus Harajuku Street Fashion

Check out the Calbee Plus shop on Takeshita Street! The menu includes potato chips exclusive to this store, such as freshly-fried potato chips topped with maple syrup, cream cheese, or chocolate. And they have soft ice cream for those hot summer days! Packaged snacks make for delicious souvenirs for friends and family!

Check out our Calbee Plus article here!

Etude House

Etude House Harajuku Street Fashion

Etude House is the perfect place to visit for your makeup needs. This Korean cosmetics brand has a large line of cosmetics for every age and skin type.  Before buying, feel free to test out the products and ask for personalized help from a makeup specialist. You can also go to their in-store studio for a makeup lesson and a custom makeover!

You can see what Etude House has to offer on their Website (via Google Translate). Follow them on social media at Facebook (Japanese only), on Twitter (via Google Translate) , or their Instagram.

Harajuku Alta

Harajuku Alta Harajuku Street Fashion

Harajuku Alta is a multi-level mall containing a large selection of stores that will have you screaming “kawaii!” Favorites include Choco Choco by SWIMMER and the Harajuku Lagrace Mart, where you can find great accessories and shoes. Check out Harajuku Alta’s Website (via Google Translate) to see what’s happening now.

Hysteric Glamour

Like printed tees and denim vests? Hysteric Glamour is the place to go! With a laid-back California aesthetic and a rock ‘n’ roll mindset, this place can help you with a layered grunge look that mixes in that little bit of Japanese something.

Check out our article on Hysteric Glamour here!

Kawaii Monster Cafe

Kawaii Monster Cafe Harajuku Tokyo JapanIt’s not a clothing store, but no trip to Harajuku is complete without a stop at the Kawaii Monster Cafe. When people think of the crazy fashions, pastel-neon colors, and outrageous nuttiness of that aspect of Japanese culture, this is the place they’re thinking of! The bizarre decor, hyperactive floor shows, and high-speed pop beat is the perfect background for your Facebook and Instagram photos.

Check out our Kawaii Monster Cafe article here!

Lazy Hazy Planet

Lazy Hazy Planet Harajuku Street Fashion

Lazy Hazy Planet runs the gamut of Harajuku Street fashion. Glitter to goth, Levi’s to leather, L.H.P. has seen and done it all. And when you go inside, you realize they have it all! Lazy Hazy Planet is a perfect mix-and-match place to experiment with new looks.

Check out our article on L.H.P. here!

LINE Friends Store

LINE Friends Store Harajuku Street Fashion

Fashion isn’t limited to your clothing! If you use the LINE application, the LINE Friends Store at the end of Takeshita Street is a must-go. You can get your picture taken with Brown, pick up exclusive wear and accessories, and even get the exclusive virtual stickers to show your LINE friends that you were fashionably there.

Check out our LINE Friends Harajuku article here!

Milk

Lolita fashion - Milk Storefront in Harajuku, Tokyo, Japan

Lolita fashion is still alive and well in the Harajuku street fashion scene. For 45 years, Milk has been catering to the Lolita community with a constant stream of frilly and Victorian fashions. Whether you are new to the Lolita idea or a longtime fan, visiting this fashion landmark is always special.

Check out our article on Milk here!

Paris Kid’s

Paris Kids Harajuku Street Fashion

Need some cheap, trendy, and fashionable accessories? Paris Kid’s is the only place to go. the walls are lined with thousands of earrings, rings, necklaces, and bracelets that will put the finishing touches on your new look. Frequented by young girls and women alike, what keeps people coming back are the prices. None of the accessories or jewelry at this store cost more than 500 yen!

Check out our Paris Kid’s article here and get the discount!

Q-pot CAFE.

Q-Pot Cafe Harajuku Tokyo Japan

The Q-pot CAFE makes fabulous accessories to round our your wardrobe. And not only that, you can have a taste of the “accessory sweets” they have at the cafe! And the SE”Q”RET room? Well, you’ll just have to go and find out for yourself! Check out our Q-pot CAFE. article here!

Totti Candy Factory

Totti Candy Factory Harajuku Street fashion

You know you’re near the Totti Candy Factory when you start smelling sugar and sweets. Inside this pink polka-dotted shop, you’ll find decorated cake pops and a wall lined with all kinds of candy for your scooping pleasure. Their signature item is made-to-order cotton candy that is make right in front of you! Delicious fun for every age.

Check out the Totti Candy Factory’s Website (Google Translate) or follow them on social media at Twitter (via Google Translate) or on Instagram.

Tutuanna

Tutuanna-FI-585x390

It’s so pink and girly and sweet that you’ll have to brush your teeth afterwards. Tutuanna is the place to go for leg wear and socks. Because as we all know, no Harajuku Girl look is complete without pink cat hosiery!

Check out our article on Tutuanna here

WC

WC Harajuku Street Fashion

Bring out your girly and sweet side by visiting WC! This shop is filled with clothes and accessories to match the pastel and neon decor to get you dressing like a true Harajuku Girl. Update your wardrobe with the bunny-eared sweatshirts, cheetah-print backpacks, and velvet jackets that you can only find here!

Check out this Harajuku Street fashion at their Website or check their social media at Twitter (via Google Translate) or Instagram.

Wego

Wego Harajuku Street Fashion

With locations all over Tokyo and Japan, Wego is a testament of how often Harajuku Street fashion shifts from trend to trend. If you want fashion and accessories that will turn you into a street fashionista for a reasonable price, head to Wego!

Check out our article on Wego here!

Wonder Rocket

Wonder Rocket Harajuku Street Fashion

With two locations on Takeshita Street, Wonder Rocket sells Mori-style clothing and accessories ranging from sweet dresses and tops to fuzzy heels and bags. Although they are already reasonably priced, it pays to be on the lookout for Wonder Rocket’s 50% off sales!

Check out what’s going on at Wonder Rocket at their Website (via Google Translate) or on their Facebook (Japanese only), Twitter (via Google Translate), or Instagram.

World Wide Love

World Wide Love Harajuku Tokyo JapanWhere’s the love? It’s at World Wide Love! The brand of the spray-painted smiley face covers your street style fashion needs while never straying too far from whimsy. Check out their great collaborations!

Check out our article on World Wide Love here!

June 20, 2016 0 comment
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Hysteric Glamour Tokyo Japan Shopping

Hysteric Glamour can help you find the right balance between “too much rock” and “looking like you are a part of a biker gang.” Cut off denim vests look awesome, but who can really pull that off? As it turns out, Hysteric Glamour can! This rocker’s casual clothing paradise is just the right amount of grunge and cool sensibility.

Hysteric Glamour’s selections give off that Californian feeling with a touch of grunge and rock ‘n’ roll. Layering and easy-to-wear cuts are the signature look here, and men and women alike can maintain a fashionable wardrobe while keeping their grunge and rock and roll style.

Hysteric Glamour Store Information

Website | Facebook (Japanese) | Twitter (Japanese) | Instagram | Online Store (primarily Japanese)

Nearest Station: 8-minute walk from Meijijingu-Mae station; 10-minute walk from Harajuku JR station (click on the Google Map for directions)

Hours of Operation: Open daily 11:00 am – 8:00 pm

“Why Go?”: Grunge and rock clothing styles

Want to know more about the best fashions in Tokyo? Check out our Top Ten list of Tokyo clothing brands here!

Click on one of the tags below to explore other shopping options in Tokyo–

October 21, 2014 0 comment
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Bathing Ape Tokyo Japan Shopping

A Bathing Ape (or BAPE), founded in 1993 by entrepreneur Nigo, is a Japanese clothing brand that sells lifestyle and street wear for men and women. Though based in Tokyo, the BAPE clothing line’s popularity has extended overseas due to celebrities like Pharrell Williams and Jay-Z wearing and raving about the brand.

Bathing Ape Tokyo Japan Shopping

A Bathing Ape has locations all over the world, but the best places to find the brand in Tokyo are at their Harajuku and Shibuya locations. BAPE clothing and accessories often feature pop culture icons from things like Nintendo, Sponge Bob Squarepants and Marvel comics, though they produce many of their own unique designs.

A Bathing Ape Location Information

Website | Facebook | Twitter (Japanese only) | Instagram | Online Store

Harajuku Store Nearest Station: 8-minute walk from Harajuku JR Station (Yamanote Line) (click on the map for walking directions)

Shibuya Store Nearest Station: 7-minute walk from Shibuya Station (click on the map for walking directions)

Hours of Operation: Harajuku Location 11:00 am – 8:00 pm daily, Shibuya Location 11:00 am – 9:00 pm daily.

“Why Go?”: Are you kidding? It’s BAPE! Come here to get the greatest in street fashion during your trip!

To see more of our Top Ten picks on Japanese fashion, click here!

Click on one of the tags below to explore other shopping options in Tokyo–

October 20, 2014 0 comment
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